New Chopard Watch Reflects Vintage Formula 1 Style
—ROBERTA NAAS, ATimelyPerspective.com
Bold, race-inspired, and true to form, the new Chopard Grand Prix de Monaco Historique collection pays tribute to the world of vintage Formula 1 racing in a classic way. We all know how intimately involved with auto racing Chopard is. Not only has this brand sponsored and created the Mille Miglia timepieces for years, but its owners also drive (and own) vintage cars in many rallies around the world.
Thus, it comes as no surprise that the brand would continue to develop the car/watch relationship, moving forward this year with an all-new collection. This marks the seventh consecutive year that Chopard is the sponsor and official timekeeper of the Grand Prix de Monaco Historique rally, and so it has developed this line to mark that milestone.
The first model to be unveiled is the Grand Prix de Monaco Historique Chrono, with ergonomic and dynamic 44.5mm case design. With a yellow-infused color code and racer-style strap, the watch looks the part as well as plays it. Design aesthetics include a brake-disc-inspired hour marker ring with arrow-shaped markers and chronograph pushers that recall the surface of a piston. In terms of function, the watch is not only a precision chronograph, but also a COSC-certified chronometer. It is powered by a self-winding movement and retails for $7,640.
Founder and editor-in-chief of ATimelyPerspective.com, Roberta Naas is a veteran award-winning journalist in the watch industry with more than 25 years of experience. She was the first woman watch editor in the US market—breaking in to an “all boys network” with a pioneering spirit that would be her signature to this day. Naas brings responsible, factual—yet always timely and insightful—reporting of the watch industry to the forefront.
Cover shoot: Behind the scenes with Pitbull for the October 2014 issue of Ocean Drive magazine.