“The expression of it is pure glamour,” says designer Roni Blanshay of her eponymous jewelry line, sought after by Oprah, Sophia Vergara, and more. This spring, she perfects the concept of layering to create a new look in her wildly popular designs, now sold at Bloomingdale’s at Aventura Mall.
Settings are subtly layered on top of each other to give a 3D effect, all in the name of standout statement jewelry. Using classic shapes such as teardrops, evil eyes, moons, knots, and serpents, Blanshay has been able to finetune her place in the market with her signature contrast between natural elements such as bone with instantly recognizable and sophisticated touches like Swarovski crystals and semiprecious stones, with even more color injected into the designs this season. “The language of my jewelry is the decorative and the dramatic,” says Blanshay, who personally adheres to her mantra of “not being confined by age but only by attitude.”
Erica Russo, Bloomingdale’s operating vice president of fashion direction for women’s fashion accessories, fine jewelry, and cosmetics, says, “[Her] jewelry designs have been a customer favorite since we brought in the collection a few years ago.”
“Her pieces are what I like to call ‘game changers’—they can transform the white tee and jeans from simple to sophisticated, or elevate the little black dress from a basic to a redcarpet hit.”
“I want women to feel good in their skin,” says Blanshay, “and in Florida, where there is a climate that brings out the playful side, you have more fun decorating yourself. Plus, bling shows up well on a suntan!”