SJP Makes Shoes for Strong, Sexy Women
by julia ford-carther
Style and pop-culture phenomenon Sarah Jessica Parker debuts her eponymous shoe and accessories collection at Nordstrom Aventura.
Sarah Jessica Parker models a pair of Sex and the City-worthy red Lady pumps ($350) from her new SJP Collection.
“I wanted to make a beautiful, long-lasting shoe that, in five years, would still be relevant, feel good, and look good,” says Sarah Jessica Parker of her new accessories line, The SJP Collection.
Amid a fan frenzy, Parker presented the collection’s Manhattan trench coat, handbags, and shoes at Nordstrom at Aventura Mall. Channeling her well-heeled alter ego, Carrie Bradshaw, Parker wore the line’s Carrie—a glossy, black pointy-toe T-strap pump—for her in-store appearance. “I freakin’ love the Carrie,” she says. “It’s sexy, it’s strong, but it’s still really feminine.”
A year in the making, SJP is a collaboration with business partner George Malkemus, CEO of Manolo Blahnik. It’s a fitting partnership considering Parker made “Manolo” a household name during her six-year run as Carrie Bradshaw on Sex and the City. “I wanted to revisit the single sole and focus on colors as neutrals,” she says. “We have three black options out of 32.”
The Carrie pump in purple ($355).
The rest, an assortment of peep-toe and traditional pumps, flats, ankle-strap sandals, and booties, stand out in Miami-friendly hues of teal, coral, and mint. “Women are still under the impression that if they go to work in a geranium-red grosgrain pump, that somehow makes them appear less capable, less reliable,” she says.
In addition to timeless designs and wearable heel heights, Parker says the collection’s bright color palette offers women liberating options. “It’s what you really want to do,” she says. “Mint can go with this and grape can go with this—you can wear whatever makes you feel good. That’s when you look your best.” Available exclusively at Nordstrom, Aventura Mall, 19507 Biscayne Blvd., 305-356-6900
Cover shoot: Behind the scenes with Pitbull for the October 2014 issue of Ocean Drive magazine.