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Atlantis Proposal

    

ATLANTIS + GREENGALE PUBLISHING

Atlantis has the opportunity to own a sponsored content program across GreenGale Publishing websites. Each week for four (4) weeks, the content will showcase different aspects of Atlantis, with a focus on luxury amentities and content that appeals to adults and singles.

The program will serve to generate awareness for the Atlantis brand among our engaged online audience, driving traffic to the brand's website to ultimately increase reservations.

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PARTNERSHIP STRATEGY

Sponsored Content

- Four (4) sponsored posts, refreshed weekly with a focus on Atlantis' luxury amenities, and adult/single facilities. Possible topics could include:

"Luxe Amenities That Make Atlantis Resort the Ultimate Destination"
"Ways to Have the Most Romantic Getaway in the Bahamas/Atlantis"
"Adult-Only Activities to Do in the Bahamas/Atlantis"
"How to Explore the Bahamas Like a True Local"

Working in collaboration with Atlantis, GreenGale's editors will ensure the content meets the desired marketing objectives.  

- Each post will include a call to action to drive traffic to the Atlantis website.
- Content will run on OceanDrive.com, Gotham-Magazine.com, and Hamptons-Magazine.com

Promotion

All content will be promoted via the following strategic digital assets:

Run of site banner ads across each channel of the advertised website at 33% share of voice for duration of program.
- Units include: large leaderboard (970x90); medium rectangle (300x250); half page (300x600) and interstitials (728x90)
- All ad units hyperlinked to the Atlantis website

Prominent promotion on homepage rotator of each advertised site for one (1) week when each post goes live to drive traffic and engagement.

One (1) promotional dedicate e-blast delivered to a coveted list of opt-in subscribers to further promote the content.

Social media promotion via each market's robust social networks, including Facebook, Instagram and Twitter.

Timing

- Fall 2016

Commitment

$10,000 NET

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Our Audience

Through our strategic distribution model and significant investment in verified data from Nielsen Claritas, GreenGale Publishing is the only regional, lifestyle publishing company that is guaranteed to reach the sophisticated and affluent audience in each of our cities.

• Annual Household Income of $250,000 or More

• Income-Producing Assets of $750,000 or More

Stats

• Our sites receive over 200,000 unique visitors a month, and generates over 350,000 pageviews

• We maintain a strong social presence across the US, with 90,000+ Twitter followers,  100,000+ Facebook likes, and 90,000+ Instagram followers.  

• We also have a strong email marketing platform, with 40,000+ opt-in email addresses.

Architecture

• Our sites use a custom PHP backend, which allows us greater flexibility with custom content than our competitiors. Sites are fully scalable, and optimized for desktop, tablet, and mobile. 

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THE Greengale VISITOR

 

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VIDEO - ABOUT Greengale Publishing

For further information, please contact:  

Lauren Brogna 
National Account Director

305-531-8968
lauren.brogna@greengale.com