WHITE FEATHER MANAGEMENT INTRODUCES DOWNTOWN MIAMI TO ITS BAR LA REAL, BRINGING AN ELEVATED BAR EXPERIENCE TO THE AREA WHILE REVIVING THE COMMUNITY AT LARGE.

Interior of Bar La Real PHOTO BY ANTONIO CUELLAR

Epitomizing the phrase “waste of space,” attics have often served as a useless void for storage. But through the eyes of a savvy visionary, there lies great potential to transform the open space into a unique and completely out-of-the-box concept. In comes White Feather Management as it reimagines the attic of a historically significant building in downtown Miami into the city’s newest local hot spot, Bar La Real. Armed with a pro team of specialists in Latin nightlife, entertainment and dining, Bar La Real plans to revive the downtown community through top-tier hospitality and a lively atmosphere. With an intricately designed cocktail menu including infusion-based elixirs and fruit caviar-topped libations, the classic-yet-animated establishment points its focus on an elevated experience while capturing the feeling of royal treatment at its best. Inspired by its house peacock mascot, the ritzy lounge takes on a tropi-glam theme as it implements both opulence and elegance into the smallest of details. “From music to mixology, every aspect of the experience is special and thoughtful in its execution,” says CEO Nicolas Hoyos. Keeping it contemporary, guests can expect a music program that features a weekly roundup of themed nights to quench the inescapable music thirst of the Miami clientele. Through its multifaceted drink selection and attentive service, White Feather Management’s ultracool attic makes room for guests to come and store new memories. 100 NE First Ave., Miami, @barlareal

Bar setting at Bar La Real. PHOTO BY ANTONIO CUELLAR