Calvin Klein's new Magic City underwear shop proves it's what's beneath the clothes that matters most.
Bella Hadid in the Seamless Logo bra ($42) and bikini ($22).
Calvin Klein has been making girls—and guys—swoon for decades. For many, the infatuation began in 1992 when Mark Wahlberg donned a backwards cap, white boxer briefs, and an undeniably sexy pout (you know the image) and propelled the American brand’s underwear collection into overdrive. Today, the company is doing it all over again, with supermodels-in-the-making like Bella Hadid sporting a logo-banded bra and bikini combo and Anna Ewers wearing a romantic lacy number. The looks are equally stylish yet completely different, proving that Calvin Klein Underwear is “it” for all things intimate. And now local shoppers can get their fix at the brand’s newest underwear locale, opening early this month.
Reflecting Calvin Klein’s contemporary aesthetic, the new Dadeland Mall outpost has an atmosphere of sleek luxury. The lounge features tones of white, dark graphite, and Douglas fir, while a video screen wall gives the space a techy touch. It’s the ideal setting for the full range of offerings in the Modern Cotton collection—a ’90s-style line of monochromatic logo-banded bras, shorts, thongs, and other items for ladies and shorts and briefs for men—as well as more sensual pieces, like those in the Seductive Comfort collection, featuring lace demi bras and feminine silhouettes. Gents have their choice, too, with the Calvin Klein Black collection of ultra-fitted briefs, boxers, and trunks. Miami, it’s time to sleep, lounge, work, play, and live in your Calvins. Dadeland Mall, 7535 N. Kendall Dr., Miami, 305-661-8890