EDITION to Launch with a Private VIP Party at Art Basel
By: Gabrielle PharmsBy: Gabrielle Pharms|December 1, 2021|Events, Studios - All,
In celebration of the official launch of EDITION by Modern Luxury, the thrilling new outlet will host a private party tomorrow during Art Basel Miami, acknowledging the contributions, impact, and journey of multi-diverse luminaries in art, innovation, and culture. EDITION, Volume 1, The Arts Issue, is dedicated to celebrating diversity in the arts and shining a light on a new class of cultural connoisseurs.
The immersive experience at the event will merge leading voices of culture to bring EDITION's creative vision and mission to life. Upon entrance into the party, guests will be greeted by a large-scale feature shot of our cover star. Other highlights of the evening include a variety of bespoke art installations and interactive activations. Guests will get a glimpse into the NFT art world through an onsite gallery curated by Umba Daima. The gallery will feature both burgeoning and established artists taking charge of the digital renaissance in the NFT space. Moreover, attendees will also get to try their hand at creating art through a live AR activation. Guests will have the ability to create artwork by drawing a doodle in mid-air using only their hands.
Another notable highlight of the launch party is a pampering pop-up nail bar hosted by renowned nail artist to the stars Bernadette Thompson. As a key figure in the fashion and beauty industries, Thompson has created trendsetting nail art for premier fashion houses and clients, including Beyoncé, Ariana Grande, and Lil' Kim, among many other A-list celebrities. In addition, plenty of photo opportunities are to be had, thanks to the prism portrait installation. With prism portrait, the background will be environmentally shot with the event scene and guests for an ethereal vibe.
There will be intimate live performances by Roc Nation's rising R&B singer Maeta and other surprise guests. Delicious libations will be provided courtesy of Armand de Brignac Champagne, D'USSÉ Cognac, Sorel Liqueur, and Siponey. D’USSÉ will support the EDITION launch with an integrated XO bar experience where guests can enjoy the premium spirit and celebrate the new publication’s arrival. The brand will also auction off the final holiday gift set from its sold-out collection of D’USSÉ XO & Riedel Glassware.
The party starts at 8PM ET, follow along on our instagram (@editionmodlux) for all the inside details!