We’ve all tried to recreate our fair share of Euphoria makeup looks, whether for a themed party, Halloween or on the daily. The hit HBO show changed the way beauty lovers think about color, face gems and bold style.
Now, you can get your look even closer to the real thing, because the show’s head makeup designer, Donni Davy, and other Euphoria creators put their heads together to create Half Magic, a new makeup and beauty brand that sells everything you need to get those shimmering, rhinestone adorned looks for yourself.
See Also: The Most Popular Looks From Euphoria and Where to Buy Them
Since the first episode of Euphoria was released in 2019, beauty lovers have gone crazy over the eccentric, bright and unique makeup worn by each character. Each look represents the respective character’s style and vibe, and the vibrant designs lured viewers to experiment with their own self-expression through rhinestones and winged neon eyeliner.
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A brand that allows each individual to take their self-expression even further and feel unique within themselves, Half Magic has produced various products in a range of colors that include holographic face powders, metallic face jewels, neon studs, shimmery eye shadow, and bright eye paint and liner.
There is truly a shimmer for everyone. Each product can be used separately or compliment others. Half Magic is even more unique with a line of original face stickers. To replicate certain eye makeup looks done in the show, Davy created holographic and neon eye and face stickers to accentuate any makeup look, ready to be layered on top of one another.
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Half Magic was truly created with everyone in mind regardless of gender or style, and whether you are an expert or new to makeup play. Its makeup products can be used on a daily basis or for an elevated event, and half magic is here to break the rules and push you to experiment out of your comfort zone.
The vegan and cruelty-free products are designed to help you experiment and embrace your face as a canvas. The products are available exclusively on the Half Magic website, and shipping is available worldwide. Visit the site for more details, how-to-use videos and more.
Photography by: Eddy Chen/HBO
