If you head over to the Pool At Strawberry Moon this week, you might notice something a little different. It’s not just an ordinary week at The Goodtime Hotel, this week marks the start of an eye-catching takeover with Burberry and the TB Summer Monogram collection. From July 20 through July 25, David Grutman and Pharrell Williams' new Miami Beach hotel and Burberry launch the latest collection.

Burberry TB Summer Monogram takes over 'The Pool at Strawberry Moon' at the goodtime hotel in Miami Beach

The luxury British fashion house is using this takeover to honor the new season and spirit of summer. The new season colorways include cobalt blue, deep royal blue and mid grey throughout the print. From the cabanas, canopies, day beds, lounge seating and parasols, Burberry’s interlocking TB initials are displayed across the beautiful pool deck. Throughout the week, guests are able to enjoy special treats from the TB Summer Monogram-wrapped popsicle cart.

The Thomas Burberry Monogram is relatively new to the company, having been released in August of 2018 and set on its first collection in May 2019. This 2021 collection was revealed on July 12, with superstar Naomi Campbell starring in the campaign. Additional pieces of the collection include silk sets, dresses, swimwear, leggings and much more, all designed and printed with the Thomas Burberry Monogram. The newest TB Summer Monogram collection is already available to purchase online and in stores globally.

And this is just the start for Burberry and the TB Summer Monogram. The collection has plans to emerge in unexpected locations around the world and continue the celebration of the outdoors!