When designing this new location, the team was very cognizant of the coastal Miami Beach flare as well as including Hermès’ classic French spirit. The store was designed by RDAI, the Parisian architecture agency, which has a longstanding partnership with Hermès. The two began working together in 1976.
“We are excited to evolve and expand Hermès’ commitment to southern Florida. It’s an honor to be part of Aventura Mall, a unique mall distinctive for its sophisticated blend of commerce and culture, including world-class art installations,” said Robert B. Chavez, Hermès USA President and C.E.O.
Once customers walk into this new location, they are transported into Hermès heaven. Shoppers enter the store through large floor-to-ceiling glass doors, framed in a warm shade of pink. Pink hues are a common theme in this location, from the floors to the walls.
Upon entering the store you are enamored by a large display of classic and colorful silks.
The boutique features all of the quintessential Hermès products including leather and equestrian, ready-to-wear for men and women, fashion jewelry, perfumes, beauty and home.
The watches and jewelry area of the store is a stand-out feature for the store, with beautiful blue elements from the walls to the rug.
This exciting addition to the Hermès landscape, marking the second location in the Miami area with the other located in the Design District.
Every location of Hermès sticks to the fashion houses’ French heritage but emphasizes the local cultural elements of each city. This new Aventura Mall location does just that, blending many tropical Miami-esque elements to the vast history of the brand.