By: Robert Lovi By: Robert Lovi | May 27, 2022 | Food & Drink,
Popular South Florida lifestyle brand Pura Vida will open its 11th location in Sunset Harbour, bolstering its position as a community staple.
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The prestigious all-day cafe, known for its delectable health-focused cuisine and trendy chic design, already owns numerous coveted locations and continues its strategic expansion across the region. Pura Vida's new facility is the brand's 11th overall and third in Miami Beach, with more planned this year.
Pura Vida's new location is in the center of Sunset Harbour, steps away from the water edge and near major attractions in the city, including the Miami Beach Golf Club, Magnolia Park, and Lincoln Road. The 5,000 square foot space features indoor seating decorated in a minimalist style with natural tones and light wooden finishes characteristic of the brand. Also, outdoor seating is lined with Pura Vida's signature blue umbrellas, perfect for an al fresco experience.
"We feel honored to be expanding the Pura Vida family and are excited to be a part of the Sunset Harbour community. Sunset Harbour attracts a vibrant audience from all walks of life, and we're really looking forward to connecting with the locals, visitors, and neighboring businesses alike," said Omer Horev, Chief Brand Officer and Co-Founder of Pura Vida.
Guests can expect the brand's signature and a quality-driven menu featuring the restaurant's popular Pura All-Day Breakfast offerings showcasing a range of avocado toasts, pasture-raised egg sandwiches, wraps, bowls, and raw organic Açaí Bowls. Crisp and refreshing salads topped with wild ahi tuna, chicken, salmon, or vegan-lentil-based adashah will also be available. Other health-focused delights include a variety of cold-pressed juices, superfood smoothies, kombucha, artisanal coffees, and an assortment of fresh-baked gluten-free and vegan sweet treats.
Pura Vida has also added new highlights to its menu, including a distinct blue smoothie, "Coco Azul," made with blue spirulina, moringa, hemp seeds, coconut water, banana, pineapple, mango, coconut flakes; and a sweet potato base option for bowls. The restaurant will debut intriguing new menu items to coincide with the launch of the Sunset Harbour location like the 'Miami Beet' juice, a signature croissant sandwich with Pura Vida's egg salad, and four new wellness shots; Daily Green, Eternal Youth, Immunity, and Shot of Glow which will be made available across all Pura Vida outposts.
The Sunset Harbour is located at 1940 Alton Rd, Miami Beach, FL 33139. The restaurant is open from 8:00 a.m. to 4:00 p.m. every day. Guests can enjoy ample street and public garage parking available on Andalusia Avenue. Delivery and pick-up are available through the Pura Vida Miami app. For more information, please visit the website.
Photography by: Courtesy JeanCarlo Indie House Films, Pura Vida Miami