Miami has been a hub for events and clothing launches in recent weeks. The lifestyle brand, founded by the U.S. Women’s National Soccer team stars, Megan Rapinoe, Christen Press, Tobin Heath and Meghan Klingenberg, stayed on the Miami trend and hosted an exciting Wynwood-based launch.

The brand, re-inc, hosted an exclusive launch at UNKNWN in Miami on December 1.

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The day was exciting for soccer fans, as they were able to take part in meet and greets with famed player, Press, as well as shop some of the most coveted pieces in the newest collection.

The brand was launched in 2019 by the four U.S. soccer superstars and now Olympic Medalists, with a focus on gender-neutral fashion and a reimagined lifestyle brand. The latest collection, which launched in Miami was the Fractals Collection, which brought together a variety of complex patterns that exist in both the natural and digital world. The collection was designed by Heath, and made in an ethical women-owned factory using organic and other eco-conscious materials.

In addition to eco-conscious fashion, the brand also focuses on creating social impact within the community. Since launch, they have partnered with over 15 organizations to help spread awareness and raise money. To date, they have donated over $90,000 to the causes.

The Miami event and launch was such a success for the re-inc brand, where they displayed their limited edition cyanotype print, which was only available in store. Many individuals took the opportunity to take photos with co-founder Press, a leader on and off the field.

During the launch, the brand had many activations which helped attendees express how they reimagine and revolt. Some answers included, “I will reimagine what a fulfilling life looks like,” "I will reimagine promoting equality on and off the field,” and "I will reimagine vulnerability.”

These small activations at the event goes to show that re-inc’s mission goes far beyond the clothing they sell.

If you didn’t have the chance to make it to the Miami event, most of their collection can be purchased through their official website at, re-website.com