“I’m thrilled to be bringing SKIMS to Miami!” said Kim Kardashian, founder of SKIMS. “It’s the perfect place to launch our new swimwear and to do so in the Miami Design District is a dream - it’s one of my favorite destinations and I always make it a point to visit whenever I’m in Miami. I’m so excited for our South Florida customers to experience this new category in person.”
In true SKIMS fashion, the pop-up will be located within a chrome box structure, with an infinity-edge water feature. The team worked alongside designer Willo Perron of Perron-Roettinger design studio to create the immersive space. The pop-up will also offer shoppers refreshing treats brought in from NYC's Morgenstern, in the six signature SKIMS colors.
The pop-up will include the full, brand new debut swimwear collection, including bikinis, sporty one-pieces and cover-ups. These pieces will take you from a pool party, to the beach, a poolside lunch and beyond.
The SKIMS Swim collection explores 19 minimalist silhouettes, in seven different colorways, which were all designed to mix and match interchangeably. With size inclusively at the forefront of the brand’s design, sizing ranges from XXS to 4X.
Not only is this an exciting addition to the Miami Design District, but the SKIMS team could not be more ready to bring their collection to shoppers in real life.
Mark your calendars because the pop-up will only be open for a limited time, kicking off on March 19th at 11 a.m. and open until 8 p.m.
Located at 95 NE 40TH St., this is a pop-up you don’t want to miss.