THE REALREAL PARTNERS WITH SAKS FIFTH AVENUE TO DISPATCH A UNIQUE POP-UP EXPERIENCE IN THE BRICKELL CITY CENTRE, OFFERING A LINEUP OF ONE-OF-A-KIND JEWELRY AND TIMEPIECES TO CONSUMERS AND CONSIGNORS ALIKE.
PHOTO BY KRIS TAMBURELLO
As the popularity for vintage and exchange items grows, the demand for rare and one-of-a-kind pieces becomes the modern-day definition of statement fashion. Whether it be a custom emerald ring or a Patek Philippe watch that hasn’t been seen in decades, consumers yearn to get their hands on collectibles. In comes The RealReal, the world’s largest online marketplace for authenticated, resale luxury goods, as it partners with Brickell’s Saks Fifth Avenue to bring a pop-up shopping experience to Miami. As The RealReal expands its territory from a digital site to an in-person shopping experience, the innovative collaboration marks the first time a luxury retailer has offered a consignment office and resale shop inside one of its stores. Displaying an impressive lineup of expertly curated rare watches and fine jewelry, customers can expect everything from unique pieces to coveted brands tailored to the tastes of cosmopolitan Miamians. While browsing through the dazzling jewels, guests can indulge in complementary fine jewelry and watch valuations by The RealReal’s own gemologists. For those looking to partake in the reselling process through the shop’s in-person consignment services, consignors are rewarded with a $100 Saks Fifth Avenue gift card. To celebrate the groundbreaking popup, the luxury labels further unite to unveil a carefully curated Watch Vault featuring a selection of ultrarare wrist candy. From unbranded necklaces and bracelets to classic models of Cartier and Rolex timepieces, the 400-square-foot space of pure decadence is prepared to swathe Miamians in rare luxury through February. Saks Fifth Avenue Brickell, 81 SW Eighth St., Miami; @therealreal