By: Robert Lovi By: Robert Lovi | April 1, 2022 | Style & Beauty,
A shift in viewpoint. Pierpaolo Piccioli wants to keep the Maison alive, so he decided to exhibit his Pret-à-Porter Collection, Valentino Rendez–Vous, at Carreau du Temple, with a catwalk that incorporates both the venue and the street. The street is not meant to be worn as streetwear but rather as a representation of real life. The idea of beauty in the Creative Director's mind is pervaded by imperfection and liveliness rather than being static or controlled. Everyday life needs beauty to avoid becoming ephemeral.
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A Valentino concept store where only the limited-edition Vlogo signature hoodies with the phrase "(V) Vaccinated" will be sold. UNICEF will get 100% of the net proceeds to support the organization's delivery role in the global COVAX Program. VLogo Signature Vol. 1, VLogo Signature Vol. 2 Limited Edition, The Alphabet for Kids and Adults, Valentino Collezione Milano, a unique selection of Valentino's best-selling books, will also be available for purchase. The proceeds from the sale of The Alphabet for Kids and Adults will be donated to a good cause.
Valentino will also offer beautiful floral arrangements inspired by the Valentino trademark patterns from the collection as a gesture for everyone.
A special takeover of the boutique will include cooperation with the music podcast 'Are We On Air,' which will include exclusive interviews with well-known artists and an exclusive playlist. A unique collection of the renowned Valentino Garavani Roman Stud will be exposed within a customized setup. A staple of Maison's accessories, available in a limited number of colorways.
Discover the Valentino Garavani Open for a Change sneakers, thoughtfully designed with sustainability in mind. A special takeover at the Rombaut boutique for the debut introduction of the first item fusing creativity, innovation, and sustainability, which is only available as a pre-order online, ahead of the official launch in late 2021. Valentino Garavani initiates its ethical journey and emphasizes its conscientious mission with Open for a Change.
The Messieurs Dames salon will be taken over by the new Valentino Beauty Collection, which will continue to function as a hair salon for the pop-up duration. Throughout Paris Fashion Week, a Valentino Beauty make-up artist will be on hand to provide expert beauty advice by appointment. Valentino Beauty products will only be available for purchase via QR codes displayed within the Valentino Beauty website pop-up.
Photography by: Courtesy Hunter Pittenger