In recent years, Marjanovic has become a vocal critic of the current business ethics surrounding the healthcare industry, focusing on what he perceives to be the problem of treating people like dollar signs.
Tomo Marjanovic is a third-generation entrepreneur and first-generation immigrant whose parents came to the United States from Croatia in hopes of building better lives for themselves and their family.
Today, Tomo is the CEO and Founder of Aspire Rejuvenation Clinic, which specializes in personalized hormone therapy, and he firmly believes that "people should come first" when it comes to healthcare.
He merged the most basic entrepreneurial dogma, “people come first,” into his venture and uses that philosophy to ensure that all of his staff members approach every patient with trust, understanding, and respect. This helps create an open environment where patients can feel comfortable discussing their needs without feeling judged or rushed out of the office.
“It’s like an industrial line at times; you get your name called, and you are in and out in 15 minutes, that’s it - leaving people confused as to how and why the procedures and check-ups even occurred in the first place. It’s not something we strive for,” says Marjanovic.
For Tomo, the patient is the core when it comes to providing healthcare services.
Tomo believes that everyone should be treated like more than just a dollar sign, especially where it counts the most - healthcare. Marjanovic is aware that hospitals and healthcare workers can see patients as a dollar sign, but he set out to change that at Aspire Rejuvenation Clinic.
Marjanovic argues that the business world is becoming increasingly focused on profit above all else, with employees, customers, and even suppliers being seen as mere commodities to be exploited for financial gain. He claims that this mentality is widespread and that it is having a negative impact on society, employees, and companies alike.
“At Aspire Rejuvenation Clinic, we are constantly considering ‘How we can make this person's life easier or better. We approach medicine with our business perspectives and different modalities, and we teach our staff to approach it that way, immediately building trust with our patients,” says Marjanovic.
At Aspire Rejuvenation Clinic, Marjanovic’s patients get more than just an hour-long checkup and personalized care tailored specifically for their needs while ensuring every patient feels safe and respected while receiving the best possible care available. Tomo’s business even offers extended appointments if necessary so that no one ever feels rushed during their visit.
To support his claims, Marjanovic points to a number of examples. He cites cases of companies engaging in unethical practices, such as overcharging patients or even mistreating employees. The impact of this mentality is far-reaching, according to Marjanovic.
He also argues that treating people with respect and dignity is simply the right thing to do and that this should be the primary consideration for any business. By treating everyone like more than just a dollar sign, he is able to create an atmosphere of trust and respect between patients and doctors alike.
With his unique approach to healthcare services, Tomo Marjanovic is revolutionizing the industry by putting people first!
Photography by: Courtesy of Tomo Marjanovic